Format Review 2026
by Format Apps Inc.
Portfolio website builder designed exclusively for photographers, artists, and visual creatives.
Starting Price
$6/mo
Pricing Model
subscription
Free Tier
No
Category
Portfolio
Overview
Format is purpose-built for visual creatives who want a polished portfolio online. Templates are clean, image-forward, and optimised for fast photo loading. Client proofing lets photographers share private galleries directly with clients for selection and download. The built-in store handles print and digital product sales without a separate Shopify account.
Pros
- ✓Best portfolio builder for photographers specifically
- ✓Client proofing gallery replaces separate tools like Pixieset
- ✓Clean, image-forward templates load fast
Cons
- ✗Not suitable for non-visual businesses
- ✗E-commerce limited to prints and digital files
- ✗Fewer templates than Squarespace or Wix
Key Features
- Photography-optimised portfolio templates
- Client proofing galleries
- Image and print store
- Custom domain
- Blog
- Password-protected galleries
Who is Format for?
Photographers, visual artists, and creative professionals who need a portfolio site with client delivery and print sales
Frequently Asked Questions
Is Format free?
No, Format does not offer a free tier. Plans start at $6/mo.
How much does Format cost?
Format starts at $6/mo.
What is Format used for?
Portfolio website builder designed exclusively for photographers, artists, and visual creatives. Photographers, visual artists, and creative professionals who need a portfolio site with client delivery and print sales
Is Format worth it?
Format's main strengths are best portfolio builder for photographers specifically and client proofing gallery replaces separate tools like pixieset. The main drawback is not suitable for non-visual businesses.
What are the best alternatives to Format?
There are several strong alternatives to Format in the Website Builders category. See our full comparison on the Format alternatives page for a ranked list.
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