ClickFunnels
All-in-one funnel builder with upsells, order bumps, and memberships.
PageFly
Shopify landing page builder for product pages and ecommerce campaigns.
Side-by-Side Comparison
| Feature | ClickFunnels | PageFly |
|---|---|---|
| Price | $97mo | FreeBetter |
| Free Tier | No | Yes |
| Top Pros | Complete funnel builder with upsells and order bumps | Native Shopify integration — no iframe embedding |
| Built-in email automation (Follow-Up Funnels) | Free plan with 1 published page | |
| Active community and training resources | Large library of ecommerce-focused templates | |
| Top Cons | Expensive for page-only needs | Shopify-only — not useful outside that ecosystem |
| Editor can feel dated vs Unbounce | Performance can vary depending on Shopify theme |
Features Compared
ClickFunnels and PageFly serve fundamentally different use cases, and their feature sets reflect that divide. ClickFunnels is a complete funnel builder designed for the full customer journey: it includes order bumps, upsells, membership site creation, and built-in email automation via Follow-Up Funnels. This means you can build a sales funnel, capture emails, and execute multi-step campaigns without leaving the platform. PageFly, by contrast, is laser-focused on Shopify merchants. It specializes in product page building and ecommerce campaigns, offering a library of 30+ element types optimized for product showcases and conversion-driven layouts. PageFly's editor is Shopify-native, meaning pages render without iframe embedding—a technical advantage for load speed and SEO on Shopify stores.
Where ClickFunnels excels at orchestrating complex sales sequences (upsells after a purchase, membership management, automated follow-ups), PageFly excels at rapid product page design and A/B testing within the Shopify ecosystem. PageFly includes A/B testing on its Unlimited plan, while ClickFunnels offers A/B testing as a core feature across all plans. Neither tool is a direct substitute: ClickFunnels is for entrepreneurs building standalone funnels or multi-product sales sequences; PageFly is for Shopify store owners who need beautiful, high-converting product and campaign pages without leaving their admin.
Pricing & Value
Pricing is where these tools diverge sharply. ClickFunnels operates on a single tier at $97/month, positioning itself as an all-in-one investment for serious funnel builders. There is no free option. PageFly offers a free tier with the ability to publish 1 page, making it accessible for Shopify merchants testing the waters, with premium plans unlocking advanced elements and unlimited A/B testing. For budget-conscious Shopify store owners, PageFly's free tier represents unbeatable value; for entrepreneurs building complex sales funnels requiring email automation and upsells, ClickFunnels' $97/month is a single, all-inclusive expense rather than paying separately for a page builder, email platform, and membership software.
- PageFly: Free tier (1 published page); premium plans available; no monthly minimum for testing
- ClickFunnels: $97/month flat rate; includes all features; no free tier
- Best for budget: PageFly free tier for Shopify store owners; ClickFunnels for commitment-ready funnel marketers
- Best overall value: Depends on use case—ClickFunnels if you need email + upsells; PageFly if you're Shopify-only and want to start free
Ease of Use & Onboarding
ClickFunnels has an active community and established training resources, which signals a mature product with good educational support, though industry feedback notes the editor can feel dated compared to modern alternatives like Unbounce. PageFly's Shopify-native integration means less setup friction for store owners—no API keys, no third-party connections—and its 24/7 live chat support suggests responsive onboarding. PageFly users already familiar with Shopify's admin will recognize UI patterns, shortening the learning curve. For non-Shopify users or those building funnels outside ecommerce, ClickFunnels' established training ecosystem is an advantage, though first-time users may need patience with the interface. For Shopify merchants, PageFly should feel more intuitive out of the box.
Integration & Ecosystem
ClickFunnels operates as a standalone ecosystem: it bundles email automation, funnel management, and membership tools internally, reducing third-party dependencies. This self-sufficiency is powerful for funnel builders but makes it less flexible for teams already invested in separate email platforms or membership software. PageFly's strength is the opposite—it's deeply embedded in Shopify and cannot be used outside it. If your store uses Shopify, PageFly integrates seamlessly without iframe hacks; if you need a multi-platform page builder, PageFly is off the table. ClickFunnels works across any website but requires manual integration of external email or membership solutions if you don't use Follow-Up Funnels.
Who Should Choose ClickFunnels?
Choose ClickFunnels if you are a course creator, product launch specialist, or ecommerce entrepreneur running complex sales funnels that require order bumps, upsells, and email follow-up sequences. ClickFunnels is ideal for users building high-ticket sales funnels, membership communities, or multi-product sequences where the $97/month investment pays for itself through funnel conversion improvements. It's the choice for funnel-first marketers who prioritize orchestrating the entire customer journey—from landing page to order bump to email nurture—within a single platform. Non-Shopify users, or those selling digital products alongside physical goods, will find ClickFunnels more flexible.
Who Should Choose PageFly?
Choose PageFly if you operate a Shopify store and need fast, beautiful product pages or campaign pages without touching code. PageFly is built for Shopify merchants—not a secondary platform. Start free with 1 published page to test product page designs, A/B test variations, and refine landing pages before upgrading. The native Shopify integration means no technical headaches, and the ecommerce-focused template library gets you launched quickly. If your business is rooted in Shopify and you want a page builder that feels like part of your store (not a bolt-on tool), PageFly is the clear choice. Its 24/7 support and free tier make it low-risk for store owners exploring page customization.
- Want: complete funnel builder with upsells and order bumps
- Want: built-in email automation (follow-up funnels)
- Want: active community and training resources
- Want: native shopify integration — no iframe embedding
- Want: free plan with 1 published page
- Want: large library of ecommerce-focused templates
Our Verdict
Pick ClickFunnels if you're building sales funnels with upsells and order bumps, or selling outside Shopify — you need the funnel logic and email automation. Pick PageFly if you're a Shopify merchant who wants to build high-converting product and campaign pages without iframe lag or leaving your store's native environment.