Product A
Ecwid
by Lightspeed
Add a store to any existing website — WordPress, Wix, or custom HTML.
Free tier
Visit Ecwid →Product B
WooCommerce
by Automattic
The open-source WordPress plugin powering 39% of all online stores.
Free tier
Visit WooCommerce →Side-by-Side Comparison
| Feature | Ecwid | WooCommerce |
|---|---|---|
| Price | FreeBetter | Free |
| Free Tier | Yes | Yes |
| Top Pros | Works on any existing website | Free core plugin |
| Genuine free tier up to 5 products | Full code ownership | |
| Multi-channel selling built-in | Massive extension library | |
| Top Cons | SEO capabilities are limited | Requires WordPress hosting management |
| Advanced features locked to higher tiers | Costs compound with extensions |
Choose Ecwid if you…
- Want: works on any existing website
- Want: genuine free tier up to 5 products
- Want: multi-channel selling built-in
Choose WooCommerce if you…
- Want: free core plugin
- Want: full code ownership
- Want: massive extension library